The Central Belter

Coming soon

What it is

The Central Belter is a conversation with the people behind local businesses across Scotland's Central Belt — the garages, salons, cafés, shops, trades and one-person operations that keep towns working.

No corporate waffle. Each episode is one owner talking honestly about:

• How they started — the money, the first customers, the thing they'd do differently
• What went wrong — the quiet months, the bad hire, the marketing that didn't work
• What works now — how people actually find them, and what brings work through the door

Who we're looking for

Owners and managers anywhere in the Central Belt — sole traders included, and you don't need a big business or a marketing budget to be a good guest. If you've been running something for a year or more and you've got opinions about it, we want to hear from you.

What's involved

• A recorded conversation, roughly 30–40 minutes — in person or remote, whichever suits you
• We handle the recording, the editing and the publishing — you don't need any equipment
• You hear the episode before it goes out, and you can ask us to cut anything you'd rather not have said
• We'll link to your business page in the show notes, and you can share the episode however you like

When

Recording starts soon. Register your interest below and we'll come back to you with dates and a few questions so we can plan an episode worth listening to.

Prefer to just watch for it? The first episodes will be announced in The Belt & Braces, our weekly email.